How can we, as digital professionals, create a more inclusive, ethical world?

David Dylan Thomas is a content strategist who specializes in cognitive bias: The faulty assumptions we make as our brains move us swiftly through the world. If we, as digital professionals, do not examine the biases of ourselves and our fellow humans, we’re at risk of replicating society’s unequal structures in the digital space. In this presentation, Rebecca Loeser will share learnings from Thomas’s presentation of the same name, as well as from his 2020 book, Designing for Cognitive Bias. She’ll provide an overview of his perspective, then share her own take on what this means for those of us committed to antiracism and equality. You’ll leave with resources and actionable takeaways that you can start implementing in your practice immediately.

This collaborative workshop with the Office of Experience (OX) is the first installment in the 2021 series. OX is a design and digital innovation consultancy for the modern marketing age and combines research, strategy, technology and design to help organizations reinvent their business and create next-generation brands, products and communication strategies. In an era of unprecedented disruption, OX is built to transform.

About the presenter

Rebecca Loeser, Senior Copywriter and UX Content Strategist

Rebecca has engineered distinctive consumer- and business-facing journeys for over a decade, helping clients in healthcare, finance, design and beauty spark evocative, impactful experiences through content. As a content strategist, she structures site and app information in ways that drive business goals and help end users. As a writer and editor, she creates content, develops brand style guides and directs interface copy for indie B2C apps and international enterprise systems alike.